Jun 9 • 32M
S2 E6 - Fern Everall - The Service Layer
In this episode of The AdPod Wayne sits down to chat with Fern Everall, Global Chief Strategy Officer at Hybrid Theory where they discuss the evolution of the advertising service layer.
The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way.<br /><hr><p style='color:grey; font-size:0.75em;'> See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for privacy and opt-out information.</p>