Why offer my two cents on programmatic?
Programmatic advertising is fast-moving (genuinely difficult to keep up!) which is either annoying or exciting, depending on which way you look at it.
There are a gazillion press releases and stories each week which update us on major moves in programmatic. This newsletter will provide links and opinions (my two cents) on what’s going on each week.
I have no idea what I’ll react to each week, or what will be interesting, but I have two promises with this newsletter;
It will be weekly
It’ll never take long to read
Let’s see how it goes, but I always try to encourage rational debate and feedback- so do join in and message me your thoughts/suggestions.