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LISTEN - Media Agency Pitches 🎧
With Tom Denford, CEO of ID Comms
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Episode 5 Season 3 of The AdPod has just dropped in your favorite podcast providers (available by clicking here) and it’s one you should definitely check out as I chat with Tom Denford, CEO of leading digital media consultancy ID Comms on all thing’s media agency pitches.
Having had the opportunity to be on both sides of the media agency pitch fence, I can say, without hesitation, that it’s an incredibly rewarding process when done correctly. However, there is often a lot of pushbacks from media agencies on how cumbersome the process can be (which is fair in plenty of cases!).
We get into that as well as what makes a good process and how the pitch process is transforming. Tom’s expertise and experience on this topic is second to none, so I was super thankful when he agreed to come on the show.
I hope you enjoy this one - as always, let me know any feedback!