When I’m asked ‘what are you working on?’ my answer at the moment is consistently ‘projects that look ahead’. It seems that the majority of brands and publishers are moving from the ‘day to day’ to seriously preparing for the future. You don’t need me to tell you just how much change there is, and how many moving parts there are, but it has been very fun to think strategically about the forthcoming changes and what they might mean for different types of companies lately.
OPINION - Do look up
OPINION - Do look up
OPINION - Do look up
When I’m asked ‘what are you working on?’ my answer at the moment is consistently ‘projects that look ahead’. It seems that the majority of brands and publishers are moving from the ‘day to day’ to seriously preparing for the future. You don’t need me to tell you just how much change there is, and how many moving parts there are, but it has been very fun to think strategically about the forthcoming changes and what they might mean for different types of companies lately.